What Does Digital Transformation Look Like for Financial Institutions?

Posted by Gregg Alexander on Oct 12, 2022 10:30:00 AM

In our new post-pandemic era, digital transformation remains a focus for companies looking to expand convenient services to their customers. Financial institutions are an example of an industry that benefited from its implementation. COVID-19 accelerated the need for digital transformation in banking when brick-and-mortar banks had to shut their doors temporarily. As we continue into the new normal of post-pandemic living, digital transformation for financial institutions will evolve beyond online banking. Take a look at how large financial institutions are adapting to digital transformation.  

Read More

Topics: Digital Strategy, Financial Institutions

What Does Digital Transformation Look Like for Destination Marketing Organizations?

Posted by Gregg Alexander on Aug 31, 2022 10:30:00 AM

As we continue our series on digital transformation, we’re going to discuss the impact Covid-19 had on destination marketing and some strategies Destination Marketing Organizations (DMOs) can use to transition into a more digital-focused era. By now we’ve all come to terms with the fact that Covid-19 shifted our world into a primarily digital one years ahead of where we were going before the pandemic. This is especially true of the travel industry, which took a huge hit to their businesses initially as we were all forced to quarantine indoors. As destination marketers were forced to pivot to primarily digital advertising, new strategies had to be adopted to continue their business in the years to come. Here are some strategies DMOs employed starting with the pandemic to shift into the digital arena.

Read More

Topics: Digital Strategy

What Does Digital Transformation Look Like for Real Estate Companies?

Posted by Gregg Alexander on Jul 20, 2022 10:30:00 AM

Changes in digital technology have been happening across industries for years now, and real estate is no exception. Last month, we gave an overview of digital transformation as well as real-life applications as they apply to marketing. This month, we’re discussing what digital transformation means specifically for real estate companies. When it comes to digital transformation, there are plenty of digital applications real estate agents can use in the home-buying process. 

Read More

Topics: Digital Strategy, Real Estate Marketing

What is Digital Transformation?

Posted by Gregg Alexander on Jun 8, 2022 10:00:00 AM

 

Since the COVID-19 pandemic began over 2 years ago, business as a whole has had to make  a colossal shift into the digital world. The world as we knew it seemed to change overnight. This transition where we were not only connected by technology, but completely reliant upon it, made a huge impact on the way many companies do business. Customer service and experience has continued to adapt as businesses realize that there is no way to completely “go back” to the way things were before. The result is a  meteoric rise in digital transformation and the need for businesses to adapt to stay current. 

Read More

Topics: Digital Strategy

Real Estate Marketing Techniques to Get More Leads

Posted by Joshua Weir on Mar 1, 2022 10:30:00 AM

 

Every real estate agent company wants more leads. Leads equal opportunities to build relationships that turn into valuable transactions – bought and sold homes that keep your business thriving.

Read More

Topics: Digital Strategy, Real Estate Marketing

Why Strong SEO is So Important in a Booming Real Estate Market

Posted by Lindsay Stefan on Jan 4, 2022 10:30:00 AM

 

Whether you’ve seen it in the news or experienced it first-hand working in the industry, you know that real estate is booming. In 2021, the average sale price of a home reached a record high at $408,800 as many millennials entered the market during the pandemic. Within just one year, home prices rose 19.8% – the largest gain on record. 

Read More

Topics: Digital Strategy, Real Estate Marketing

5 Digital Marketing Goals to Set for the New Year

Posted by Gregg Alexander on Dec 14, 2021 11:00:00 AM

 

New Year’s resolutions don’t have to end at fad diets and the latest wellness trends. They can apply to your business’ marketing as well. It’s time to start setting your digital marketing goals for 2022. Like any resolution, the key to success is setting measurable, achievable goals. (You’ve probably heard of SMART goals, which we go into detail about in this blog.)  

Read More

Topics: Marketing Strategy, Digital Strategy

Insightful Digital Marketing Statistics to Help You Plan for 2022

Posted by Jason Johnson on Dec 7, 2021 10:45:00 AM

 

If you’re a planner at heart, you’re already well into your marketing planning for 2022. One of our favorite ways to plan for the future is to start with the data. So we dug into the findings of inbound marketing giants like HubSpot to find statistics that say something about the world of digital marketing in 2021 and where it’s going in 2022. Here are some key statistics that can help you plan where to spend your dollars and your efforts in 2022.

Read More

Topics: Marketing Strategy, Digital Strategy

4 Challenges Credit Unions Face When Marketing in the Digital World

Posted by Joshua Weir on Nov 16, 2021 10:30:00 AM

 

Credit unions have a lot to offer – member-focused products, famed member service and a spirit of giving back to their communities. But as many have made digital transformations over the last 10 years, credit unions still face significant challenges when it comes to marketing in the digital world. How do you navigate compliance under digital regulations? How do you maintain personal touch while creating a digital community? These are the big questions credit unions face. The good news? You can answer them with the right support. Let’s dig into these top challenges and the solutions to surpass them.

 

Read More

Topics: Digital Strategy, Financial Institutions

Tips for a Successful Partnership With a Marketing Agency

Posted by Alexa Audet on Nov 2, 2021 11:00:00 AM

 

So, you’ve found yourself shopping for marketing agencies to partner with. Maybe you want to increase your marketing capacity, but the idea of more staff and overhead costs gives you a headache. Or maybe you need the kind of expertise that can only be found in a specialized agency. Whatever your reasoning, you’re on the cusp of something great. By expanding your team with a marketing partner, you’re investing in your company’s growth and continued success. 

Read More

Topics: Digital Strategy

Prepare to Be Amazed!

Just kidding, but not really!

We hope that you find a few nuggets of knowledge to take back to your own marketing. Some of our blogs might be directed at certain industries, but that doesn't mean that you won't find a few helpful tips that will work for you. Don't be scared, dig in! And if you want to stay up to date, be sure to subscribe to our blog. 

Receive:
  • Weekly Marketing Emails

  • Brownie Points From Your Boss

  • High Fives Anytime You Visit Bozeman, Montana

Subscribe to Email Updates

Recent Posts