5 Keys to Better UI Functionality

Posted by Ben Fjare on Jun 16, 2020 5:00:00 PM

 

Your website's UI (or User Interface, a mix of visual and interaction design) functionality is imperative to a healthy functioning website. It doesn't matter how pretty your graphics are, how great your brand photos turned out, or how on-point your copy is if your functionality is lackluster. It's been a few years since the ideas of UI and its friendly cohort, UX (User Experience, the way the user interacts with the interface), have been regular parts of web design, given their success in product design the last decade. A user-centric model has become the mainstay of design and development. While engineers and graphic designers debate what's more important, function or beauty, less than pretty function regularly beats out beautiful confusion.

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Topics: Web Design, Web Analytics and Tracking, Tips From the Pros, content management

5 Areas of Your Website That Need Consistent Upgrades

Posted by Ben Fjare on Jun 9, 2020 4:15:00 PM

 

When it comes to a website, many companies either tend to either hammer something out themselves, buy one, and then let it sit. But your website isn't a succulent you buy at the market, set on display, and ignore for months only to find it's blossomed beautifully. Think of your website instead as a garden, one that needs constant tending, with different needs and changes arising with the changing seasons. Likewise, if you ignore its existence, it won't bare you much fruit. But hey, we know you're busy. You don't have time to comb through every possible web factor that could require maintenance.

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Topics: Web Design, Marketing Methodology, Digital Strategy, Tips From the Pros, content management

Five Reasons Your Website is Never Really Done

Posted by Ben Fjare on Jun 2, 2020 1:30:00 PM

 

Today we continue our saga into good website practices with PRIME's Director of Digital Development and website guru Ben Fjare. And while this topic is a multifaceted one in which each facet is a critical part of a well-oiled machine, today's topic stands out especially. Perhaps that's because today's topic is one that anyone who has ever tried to whip up a website—from Wix to Wordpress—knows deep down: your site is never really finished.

In this episode of PRIME's Wheelhouse, we will look at reasons why this is true, and more importantly, what you need to do to make sure your website is always the best (for the moment). To make life easier, Ben broke things down into five bitesize chunks for a more straightforward understanding. Let's dig in.

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Topics: Web Design, Web Analytics and Tracking, content management

CMS Battle Royale: Craft vs. EE. vs. Wordpress

Posted by Shane Niederklein on May 26, 2020 3:05:00 PM

 

Whether you're a budding freelancer burning the midnight oil in your shared apartment or a well-versed firm of developers, choosing what CMS (content management system) to work with can be daunting. Without a full understanding of what each one offers, and more importantly, requires of its users, you could end up making a decision you regret down the road. Similarly, if you are a business owner, trying to make the best decision about your upcoming web project and are trying to understand what the best platform will be, this is the article for you.

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Topics: Web Design, Branded Content, Freelance Economy, Tips From the Pros, Working From Home

5 Things to consider about upgrading your website

Posted by Ben Fjare on May 19, 2020 4:30:00 PM

 

Today we're talking firsthand with a professor, technologist, and all-around website guru, as well as PRIME's Director of Digital Development, Ben Fjare. With countless custom web designs under his belt from clients across the globe, he has more than his fair share of experience in walking clients through the process of upgrading their websites. Upgrading your website is a process that can really only be understood by doing it.

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Topics: Web Design, Tips From the Pros, H.E.L.P.

What Does It Look Like to Work With PRIME and Improve Your Website?

Posted by Ben Fjare on May 12, 2020 3:00:00 PM

We're kicking off a new series talking with PRIME's Principal and Digital Development Director, Ben Fjare. Ben is a professor, digital experience expert, dev-tech influencer, and all-around website guru. In this week's offering, we will learn about all the ways you can keep your website in its fittest form. As a professor, Ben offers tips and tricks that leave you feeling a little more empowered than overwhelmed.

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Topics: Web Design, Tips From the Pros, H.E.L.P.

2020 Trend Alert: Taking Your Web Design Off-The-Grid

Posted by Ben Fjare on Feb 18, 2020 9:00:00 AM

As the new year makes its way in, we've been looking at the online trends of 2020 and what web designers, marketers, and business owners alike can expect as they set their sights on the new year. While trends often trickle from one year to another, we can safely say that 2020 will be a year of shaking things up. It will also be a year that introduces entirely new concepts into web design that will not only take users by surprise but likely split them into camps for and against.

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Topics: Web Design, Design Forward Thinking, Tips From the Pros

FORECASTING THE WEB DESIGN TRENDS OF 2020

Posted by Katie Pierce on Jan 28, 2020 10:00:00 AM

Around this time of year, there’s a lot of projecting for the year to come. And 2020 is no exception. As a new year, an election year, and the start of a new generation, there’s a lot of forward focus and forecasting surrounding the upcoming 365 days. With all of the speculating going on, web design is no different. While technology has obviously been on a compounded growth path, it seems like it practically blew up in 2019. And with its massive expansion and infiltration, we’ve begun to see how it’s changing what’s possible on the web, what users are drawn to, and what we can expect in 2020.  

 

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Topics: Branding, Web Design, Prime Culture, Digital Strategy, Design Forward Thinking

7 Sources to Get in The Mood for Design

Posted by Alexa Audet on Dec 10, 2019 9:00:00 AM

Since our beginnings, man has been a fan of the pump-up. Waring tribes mixed warpaint to smear on their faces and smatter horse’s haunches. Pre-game rituals fuel the moment of execution, whether you are Brian Urlacher, would eat two chocolate chip cookies (while listening to country music) before each game, or Frida Kahlo, who liked to garden before touching paint to paper. The Ecuadorian national soccer team uses a witch doctor before their matches, and Michael Phelps listens to EDM after his breakfast of eggs, oatmeal, and four energy shakes.

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Topics: Web Design, Branded Content, Digital Strategy, Presentations and Pitches, Design Forward Thinking

Designing to fit your medium-device differences and responsive strategies for your website

Posted by Ben Fjare on Dec 3, 2019 1:00:00 PM

Fewer things are more likely to make a perfectly reasonable human being hurl their device across the room faster than an aggravating, user-unfriendly experience. With our proclivity to change devices to look at particular sites in different ways, responsive design can make or break the experience for the user. And, while you may expect that every site you come into contact with should work breezily on any device you own, it’s unfortunately not the case. There are still quite a few websites out there in their unresponsive state, which could use an upgrade to their experience for the sake of mobile devices everywhere.

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Topics: Branding, Social Media Management, Web Design, The Mobile Economy, Design Forward Thinking

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We hope that you find a few nuggets of knowledge to take back to your own marketing. Some of our blogs might be directed at certain industries, but that doesn't mean that you won't find a few helpful tips that will work for you. Don't be scared, dig in! And if you want to stay up to date, be sure to subscribe to our blog. 

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