How Design Builds Relevance for Your Message

Posted by Teresa Keserich on Feb 23, 2021 9:00:00 AM

Messaging and design are like brownies and ice cream. Sure, each can be good on its own, but when you put the two together, their textures, flavors and temperatures play off each other, offering you a one-way ticket to flavor town. In short, they make each other better.

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Topics: Design Forward Thinking, Graphic and Environmental Design

Connecting With Your Audience Through Graphic Design

Posted by Katie Pierce on Jan 26, 2021 9:30:00 AM

 

Graphic design is powerful, far beyond pretty pictures and sleek tools and techniques. When done well, graphic design can elicit feelings and emotions that draw your audience closer to your brand. Warning: We’re about to get a little touchy-feely here.

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Topics: Design Forward Thinking, Graphic and Environmental Design

5 Things You Should Know About Large Format Design

Posted by Teresa Keserich on Dec 15, 2020 11:00:00 AM

 

As a graphic designer, you will likely be challenged at some point in your career with creating some type of large format design. While “large format” doesn’t have a formal size definition, it’s a design that’s usually viewed from a distance and is, well, large. We’re talking billboards, trade show displays, vehicle wraps, or even custom flooring and walls. Given the massive size of these designs, the stakes are higher; the larger the design, the bigger any mistakes will appear. On top of that, large format printing is expensive. You’ll cringe at having to reprint your work because of an avoidable mishap.

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Topics: Design Forward Thinking, Tips From the Pros, Graphic and Environmental Design

Adobe MAX Recap: Our Favorite Sessions

Posted by Alexa Audet on Dec 1, 2020 10:00:00 AM

This October, our team at PRIME was excited to take advantage of Adobe’s virtual design conference, Adobe MAX. With more than 350 sessions packed into just three days, it was a challenge to pick and choose which ones to tune into. Luckily, many of them are still available on-demand, so you can still catch them even if you couldn’t make it to the live-streamed event. After surveying our staff here in the office, we put together a few crowd-favorites that are not to be missed. 

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Topics: Strategic Growth, Design Forward Thinking, Graphic and Environmental Design

Five Blogs and Online Magazines to Fuel Design Creativity

Posted by Katie Pierce on Sep 22, 2020 7:30:00 AM

 

No matter how brilliant or successful you are as a designer, everyone has those days – you're stuck in a rut, hitting dead ends, feeling like everything you create looks like something else you've already done, or it's just not quite right. We all need a little inspiration-on-demand from time to time. Fortunately, there are plenty of design and creativity resources on the interwebs to spark ideas and keep you moving forward toward the cutting edge. Check out some of our favorites.

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Topics: Design Forward Thinking, Tips From the Pros, Graphic and Environmental Design

The top 10 design quotes you need to give your creativity a jolt

Posted by Alexa Audet on Mar 17, 2020 2:15:00 PM

Not that the starting and stopping of our work should ever hinge on it, but every designer finds themselves at one point or another in need of a little inspiration. And while it should never dictate our output, inspiration plays a vital role in the creative process. Maybe you're stuck in a rut, feeling like all of your final products look like carbon copies. Perhaps you're taking up the reins on something so new and unfamiliar it's terrifying, and you're looking for a little gumption. Maybe you just want to know there are other creatives out there paddling in the same boat as you. Whatever the reason, all designers from one time to another go scrolling for bits of inspiration. But scroll no more! We've taken it upon ourselves to put together the top 10 best quotes around design to give you the creative kick in the pants you're starving for.

 

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Topics: Influencer, Design Forward Thinking

2020 Trend Alert: Taking Your Web Design Off-The-Grid

Posted by Ben Fjare on Feb 18, 2020 9:00:00 AM

As the new year makes its way in, we've been looking at the online trends of 2020 and what web designers, marketers, and business owners alike can expect as they set their sights on the new year. While trends often trickle from one year to another, we can safely say that 2020 will be a year of shaking things up. It will also be a year that introduces entirely new concepts into web design that will not only take users by surprise but likely split them into camps for and against.

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Topics: Web Design, Design Forward Thinking, Tips From the Pros

The Best Branding Trends of 2020 to Get Pumped About

Posted by Alexa Audet on Feb 4, 2020 9:00:00 AM

As we continue forecasting what marketing trends we think will be a major hit for 2020, today, we turn our sights on branding. Easily one of the most exciting facets of the marketing world, branding just gets better and better as companies have to try harder to compete to gain the attention of overloaded customers. Today we are taking a look at the best trends of 2020 when it comes to branding, and why we're so excited about them.

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Topics: Branding, Brand Growth, Brand Evangelism, Digital Strategy, Messaging, Design Forward Thinking

FORECASTING THE WEB DESIGN TRENDS OF 2020

Posted by Katie Pierce on Jan 28, 2020 10:00:00 AM

Around this time of year, there’s a lot of projecting for the year to come. And 2020 is no exception. As a new year, an election year, and the start of a new generation, there’s a lot of forward focus and forecasting surrounding the upcoming 365 days. With all of the speculating going on, web design is no different. While technology has obviously been on a compounded growth path, it seems like it practically blew up in 2019. And with its massive expansion and infiltration, we’ve begun to see how it’s changing what’s possible on the web, what users are drawn to, and what we can expect in 2020.  

 

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Topics: Branding, Web Design, Prime Culture, Digital Strategy, Design Forward Thinking

How to Freelance Like a Pro

Posted by Joshua Weir on Jan 21, 2020 10:00:00 AM

This week's offering from PRIME is from one of our amazing and talented freelancers:

Collette Hinnenkamp 

Founder of Bon Temps Collective

(pictured above)

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Topics: Prime Culture, Influencer, IoT, Design Forward Thinking, Freelance Economy

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